At Finn we’re a great believer in working with students. They bring open and honest thinking, which has not been stifled by the usual constraints.
This idea proves the point. Cookie maker, Oreo, engaged students with a design challenge – what to do with the leftover crumbs. This was the result.
The Oreo Crumb Case.
This has great legs for further PR and social media amplification, and could even have a commercial opportunity.
Posted by James on September 26th, 2011
