I believe that the best measure of an agency’s success is how much fee income they make per head – an agency with 10 people making £1M in fee income is almost certainly outperforming an agency with 20 people making the same amount.
Very simply, its total fee income divided by number of staff. Any agency, in the top 150 or not, can work out their average income per head to see where they figure against the country’s best.
Please scroll down for the re-worked Independent and Out of London league tables. And here is a link to the original list… PR Week Top 150 Consultancies
We welcome people’s thoughts on this and as ever, it’s just for fun everyone!
Top 150
Out of London
Posted by Greg on August 8th, 2011
