A few weeks back, we hosted a breakfast briefing by Mark Williams, the man dubbed ‘Mr Linkedin’ by Linkedin themselves.
In the briefing, Mark covered how to use Linkedin for business development, ensuring that actions and activity which take place on Linkedin are firmly focused on acquiring valuable new contacts and business, rather than the scattergun approach of amassing lots of Connections with no real purpose – something we’ve possibly all been guilty of at some point.
Mark gave some great examples of how Linkedin can practically be used, whilst introducing us to the concept of the ‘Social Seller’ before finally sharing his top tips.
The briefing lasted over an hour, but we’ve edited it down to one session of just under half an hour, and two smaller snippets covering Linkedin for business development and Mark’s top tips.
Posted by Judith on October 26th, 2012